You may have heard something about ‘branding’ in regards to marketing, but perhaps you’ve wondered what that means exactly. Sometimes it is better to explain something in relation to something else. That’s what I am going to do – so first I will start with ‘positioning’. You also may have heard that term, but also … Read more
Okay, so you’re a marketing expert but you haven’t yet embraced emerging technologies like blogs, RSS feeds, or podcasts. If you think these technologies are a passing fad, then think again. Today, major businesses and a significant number of marketing professionals are using these tools to influence, persuade, and encourage consumers to take action. Let’s … Read more
A PopUp Display normally covers the entire back “wall” of your space. This means that a properly designed PopUp Display provides you the opportunity to make a bold statement about your company and your most important product or service. A PopUp Display not only serves as a backdrop to your display, but gives your area … Read more
It seems paradoxical – the more you give away, the more people are willing to pay for your services – but it’s true. This exact approach has worked quickly and effectively for me for years. The key is that it’s got to be good and of high relevance to your target audience. This builds … Read more
Well, do you? If not, how do you have time to run a profitable business? By profitable, I am not just talking about money. I also include time to do what you want in profitability. Time is money right? I am going to give you golden nuggets of time management wisdom that I personally use … Read more
When the tide comes in, all boats in the harbor go up… the tough part is figuring out how to bring the tide in. Booming economies come and go and bring surges of profit increases, then ebb to leave behind shortages and tough times. Regardless, there are some business that just seem to weather the … Read more
How many times has your competitor gotten one over on you? The feeling of being left behind just eats away, until you do something about. The problem is that we often feel that we’ve got to come up with some grand plan in order to get our business skyrocketing again. Don’t be fooled! Getting back … Read more
Do you remember your first day as a business owner? You were probably just like the rest of us… pretty darned happy and bit on the proud side. Yeah, back then we thought we could conquer the world. Now we’re too busy conquering our own little corner of the world to pay a lot … Read more
In his classic best-seller, <I>How To Win Friends And Influence People,</I> Dale Carnegie’s second chapter is entitled The Big Secret of Dealing With People. The secret is summed up in this principle: Give honest and sincere appreciation. Carnegie said there is only one way to get anybody to do anything — by making the … Read more
HOW TO READ FOREX PRICE CHARTS? Forex Price Charts, what DO they mean and HOW to use them? Important numerous facts as discipline, trading rules, not being greedy etc., but one of the most important things is: LEARN to read the charts as Charts represent the lifeblood of the market. I admit that reading charts, … Read more